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Take your business to the next level with Digital Nomads HQ, and let us help you tap into all of Google Ads’ potential for success. We have tailored packages that offer management, analysis and reporting services so that each ad reaches its desired outcome – enhancing engagement with customers or generating more conversions. Make sure no opportunity goes untapped; get started with our experienced Google Ads team today!
Digital Nomads HQ provides comprehensive growth plans tailored to the unique needs of your business. As an award-winning Google Ads agency, our team has deep expertise in leveraging advertising technology to drive success for businesses from all industries and backgrounds.
Connect with potential customers who are sincerely ready to purchase your product or service. Utilising the potent targeting capabilities of Google Ads, you can easily pinpoint those users whose intent aligns perfectly with what you have to offer.
Google's sophisticated ad customisation gives you the ability to strategically target your local customers based on when they're most likely to be looking for a service like yours. Make sure that you always have an edge in engaging consumers within your vicinity!
Level the playing field and join your competition at the top! Our Google Ads professionals can help you recognise potential gaps in keyword coverage that many established brands have yet to leverage. Take advantage of this overlooked opportunity with our professional advice today - get a head start on all of your competitors, now!
Digital Nomads HQ provides innovative Google Ads campaigns to ensure your ideal customers can find and take advantage of all the services and products you have to offer.
Digital Nomads HQ provides comprehensive growth plans tailored to the unique needs of your business. As an award-winning Google Ads agency, our team has deep expertise in leveraging advertising technology to drive success for businesses from all industries and backgrounds.
Promote your business to the world with an instant online presence. Utilise the most prominent search engine to reach potential customers quickly and effectively!
Bridge gaps with past prospects and remind clients why your business should be their top choice. Invite them to experience the exceptional value of partnering with you.
Tap into the expansive potential of video sharing in Australia with over fifteen million active users. Maximise your reach and expand your audience with this powerful platform!
To make the most informed decision for your business, we have answered some of the most common Google Ads questions.
Google Ads, formerly known as Google Adwords, is an online advertising service by Google for businesses to advertise their products and services. Google Ads is one of many pay-per-click (PPC) advertising platforms that allows businesses to create hyper-targeted advertising campaigns that position their brand right in front of their customers.
Digital marketing is communication with customers through their preferred digital device. Digital Marketing can be broken down into three main sub-categories: paid, earned, and owned media.
Earned Media comes from publicity gained by having your content shared on social networks, blogs, websites or by media outlets.
Owned Media comes primarily from the company itself wherever they post an update online to talk about themselves which appears on other websites via RSS or API feeds.
Paid Media is what it sounds like – money spent on advertisements using Google Adwords, Microsoft Ads or other Online Advertising platforms such as Facebook ads and retargeting campaigns.
The goal of digital marketing is to create a “connection” between the brand/business and the consumer that is made.
Google Ads and SEO are two different advertising techniques used to generate web traffic. However, they both use keywords or search terms on Google to target potential customers. With the introduction of Google Ads, it was stated that any business could bid for a keyword related to their business and have their ad displayed alongside search results when a user searched for certain keywords.
We are inspired to be creative with your marketing – every account is approached with fresh eyes. We are also not afraid to tell you what you need, not just what you want to hear.
CPC stands for 'Cost Per Click', and is the amount you are charged per click on your Google Ad.
The cost of each keyword can range from as little as $0.02 to hundreds of dollars, depending on its popularity and level of competition . The more popular it is, the more bidding competition you will have for it. For example, if your keyword is 'Chocolate Cake Recipe', this would be a very popular keyword and the cost per click would be higher than a less competitive one such as 'Tie Dye Shirt'
The cost to run your Google Ad campaign depends on the level of competition for keywords,the number of words in each ad, and which location you target. For example, if you are advertising in Australia, but selected UK as your 'Target Location', you will be charged in GBP, not AUD.
You can either choose to set a daily budget for your campaign, or set a daily maximum amount you want to spend.
PPC (Pay-Per-Click) is an advertising model used to get traffic via paid search. If you bid on keywords in Google AdWords, for example, and someone searches for that keyword on Google, your ad will appear next to the organic listings along with the ads of your competitors. But unlike SEO, you don't need to aim for ranking high organically - instead, you just have to ensure that your ad gets clicked.
PPC works because it is based on the principles of supply and demand: an advertiser sets a maximum bid and sets daily spending limits to control costs; then, when users search Google, AdWords selects which ads to show based on how much advertisers are willing to pay for each click.
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